Today I want to make the case that what your plugins look like in your DAW is critical to your track’s success. Now, let’s be clear up front. What the graphical user interface (GUI) of a piece of software looks like has no actual affect on the sonics of your music, technically speaking. However, so much of music making is emotional and psychological and that plays a big part in what I want to discuss today.
The “Cool” Factor Is Important
I’m firmly of the mind that inspiration in the studio can come from visual stimuli. If you’ve ever been in a high end studio with a gorgeous console, racks of compressors and preamps, nice lighting, and walls of vintage guitars to play with you get pumped up to make music. It’s part of the intangible nature of gear. Beautiful (i.e. cool looking) gear makes you feel cool. At least it does for me.
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